Three Years

Three years. I started this website three years ago! While I can hardly imagine my life without it now, it’s also so bizarre to come up on this milestone and realize how long I’ve been doing it.

When I decided to start this blog I was at a crossroads in my life. I had been working on a clothing line with my husband for almost four years and we had made the decision to just be married. Just married.  Working together 24/7 and also trying to maintain a relationship outside of work was tricky for us, as it is for most, so we chose our marriage.  This was hard for me because I had put so much energy into our business and not having that purpose and mission in my life was an adjustment. At the time I was following a few blogs and really immersed myself into it. I had the freedom in my schedule to try new things so I got a couple part-time jobs but kept coming back to blogging.  I wanted to share about companies and people that inspired me and my style, as well as share the journey of finding my passion.

I was nervous to start something so personal and to put myself out there in a way I never had before.  Blogging requires self-promoting and getting in front of the camera – both things I was uncomfortable with.  I didn’t want to be judged as a vain person or do something that might not succeed.  I came to terms with all of it and decided that my fear of what others thought about me shouldn’t determine what I do with my life. I got up the courage to start my very own project and called it TAKE AIM – to inspire myself and others to do what they love.

Three years later and here I am, so grateful. I’ve been brainstorming the last few months and I’m excited for a new direction I’m going in. Actually starting this week! I’ll be posting a lot more content that just my outfits, which will include more companies that are ‘taking aim’ and more personal pieces like this one. I’m also in the midst of redesigning my site so stay tuned for that!

This blog and the community I’ve encountered through it has been one of the most rewarding experiences for me.  I love doing this and I’m so excited for things to come.  Thank you for all your visits, comments, and likes on here and on Instagram. I am overwhelmed by the support and as cliché as it is, you guys have really helped make my dreams come true.